If you blinked, you might have missed us — but trust us, the crowd at SaaS North 2025 didn't.
Shawn-Marc Melo, Founder & CEO of deepidv, led the team to Canada's largest SaaS conference, held at the Rogers Centre in Ottawa. Celebrating its 10th anniversary, SaaS North brought together over 2,000 attendees and 800+ SaaS companies under the theme "Future-Proofing SaaS in the Age of AI."
Sound familiar? That's literally what deepidv does.
Standing Out in Startup Alley
Under Shawn-Marc Melo's direction, deepidv was one of the premier booths in the startup showcase — and let's just say, the foot traffic was real. Attendees got hands-on demos of both the deepidv platform and deepcam, deepidv's point-of-sale identity verification kiosk that had people doing double-takes.
The energy was contagious. Melo and the team connected with founders, investors, and operators from across the Canadian tech ecosystem who were all asking the same question: "How do I verify identities without killing my conversion rate?"
They had answers.
CTO in the Spotlight
Deepidv's CTO, Omar Tahir, was pulled aside by event organizers for an interview about deepidv's approach to AI-powered identity verification. When the people running one of Canada's biggest tech events want to hear your story, you know you're onto something.
Omar broke down how deepidv — built on the vision Shawn-Marc Melo laid out from day one — is making enterprise-grade verification accessible to startups and SMBs: no six-month integration, no enterprise sales call, no ridiculous per-verification pricing.
The Connections We Made
Beyond the demos and interviews, SaaS North was about the people. Shawn-Marc Melo and the team met fellow founders building incredible things, potential collaborators who share their vision, and investors who see where the identity verification market is headed.
"SaaS North isn't just a conference — it's where Canada's SaaS community comes together to figure out what's next. We're proud to be part of that conversation." — Shawn-Marc Melo, Founder & CEO, deepidv
What's Next
SaaS North confirmed what Shawn-Marc Melo already knew — the market is hungry for identity verification that's fast, affordable, and doesn't require a PhD to integrate. deepidv is just getting started.
Missed us at SaaS North? You can try deepidv today at app.deepidv.com or follow the journey on LinkedIn and X.
deepidv is founded by Shawn-Marc Melo. Follow him on LinkedIn and deepidv on X.